JOIN THE FAMILY

WEN CHENG specializes in traditional Chinese noodle dishes. Our concept is based on hand-pulled Biang Biang noodles from Shaanxi province and unique sauces that complement our menus. Our goal is to spread and expand our successful concept throughout Germany.
If you share our passion for first-class gastronomy and are willing to invest in a brand that combines quality and innovation, then we would like to get to know you. Enter the world of hand-pulled Chinese noodles and let's realize your entrepreneurial ambitions together.

  • Success Stories

    TOP 10 WOLT PARTNERS!

    Our 3 original restaurants proudly rank among top 10 most successful Wolt partners in Berlin. 🤩

  • Success Stories

    Profitable Margins

    Approx. 1.5 - 3 million annual turnover per location

  • Success Stories

    TURBO KITCHENS!

    Our optimised kitchens can make up to 175 portions per hour! 🤩

  • Success Stories

    THEY LOVE IT!

    With a queue of over 50m, our first restaurant sold out after 2 hours of opening!

  • FORGET SPAGHETTI!
    PULL NOODLES!
  • WHAT MAKES US DIFFERENT

    ICONIC BUSINESS CONCEPT!

    Strong branding & brand awareness

  • WHAT MAKES US DIFFERENT

    UNIQUE PRODUCT!

    Wow-effect at first bite!

  • WHAT MAKES US DIFFERENT

    KITCHEN IS CORE!

    Kitchen & Quality is the centerpiece of our business

  • WHAT MAKES US DIFFERENT

    INNOVATION!

    Introducing new dish to german food market

WHAT YOU GET

Our toolbox for a successful
Wen Cheng restaurant

Over the past years we've built a great expertise and network to offer a full service package for your future operations. Efficient processes and a smooth business setup are important to us! That's why we support our franchisees from the very beginning. We offer our expertise in selecting locations, assist you with setting up operations, and help implement proven system processes.

STORE DESIGN

A fully functional restaurant design and construction

MARKETING

Detailed brand communication and marketing guidelines

TRAINING

Comprehensive training structure to manage your teams

OPERATIONS SUPPORT

All the necessary operations plans to run your restaurant

HOW WE GET YOU THERE

A full service mentorship program

Our dedicated franchise team is here to walk you through our secret recipe not just for one of the best hand-pulled noodle dishes you'll ever find but more importantly towards a successful and flourishing business.

Phase 1
FIRST CONTACT

Already inspired by our concept and want to venture with us? Submit your details through the contact form below!

We will invite you to an initial call

Phase 2
PREPARATIONS & Contracts

If we like what we see, we will get back to you to schedule a call with our franchise executive. We will discuss the following:

Numbers

Criterias

Liabilities

Businessplan Development

Phase 3
Planning & Construction

Based on our experience in property scouting, we will help you in the search for your ideal location. At this point, our design department will walk you through the planning process for the store, from kitchen layout to 360º interior concept.

Phase 3
Planning & Construction

Based on our experience in property scouting, we will help you in the search for your ideal location. At this point, our design department will walk you through the planning process for the store, from kitchen layout to 360º interior concept.

Phase 4
Training

As you store is now taking shape, we will provide you with our core onboarding manuals and work closely with you to train your teams the Wen Cheng way.

Phase 4
Training

As you store is now taking shape, we will provide you with our core onboarding manuals and work closely with you to train your teams the Wen Cheng way.

Phase 5
QUALITY CONTROL

While you train your team, and get the store ready to open, you will be joined by our quality manager, chefs, and franchise manager to make the final checks before the big launch.

Phase 6
OPENING OF YOUR FIRST STORE

Hurray! The doors are open, and you can start selling noodles!

Does the offer make you hungry?
Get in touch today!

Does the offer make you hungry?
Get in touch today!

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